Archive for February, 2016

Carpet Bombing and New Cancer Care

February 10th, 2016

In the presidential debates we’ve recently been re-exposed to the phrase “carpet bombing.” This phrase typically means saturation bombing, which indicates large in-flight bombing done in an advanced manner that is intended to inflict maximum damage in every part of a selected area. It’s kind of like covering the floor with a carpet, but with much different results. This type of bombing was done periodically in World War II and the Vietnam conflict, and the results were as you might expect.  Unless humans were tucked away in a bomb shelter or were exceptionally lucky, they were annihilated in these bombing runs.

Now, let’s take a look a cancer treatment. I’ve been listening to and working with individual physicians and researchers who have decided that carpet bombing their patients may not be the best course of treatment anymore. For example, it wasn’t that many years ago that the typical treatment of breast cancer was a complete mastectomy, then chemotherapy and radiation, a very real form of medical carpet bombing.

The new movement in medicine is heavily tilted toward personalizing each patient’s care plan to their individual make-up. For example, one genetic test, called pharmacogenomics, can indicate the patient’s ability to metabolize certain medicines. That way, if you’re that one in one thousand person who shouldn’t have a specific type of medication, you’ll know in advance, and that knowledge might keep you from not experiencing sickening side effects to something that is critical to saving your life.

Although these tests have been available for quite some time, their use has been limited because of a lack of training for physicians, a lack of techs to run the equipment, and a complete lack of interpretive skills after the test is administered. All of those areas of concern are being aggressively addressed and will result in these tests becoming available  within a very short time.

The really interesting news is that genetic testing of tumors is driving personalized medicine in radiation oncology, too. A recent study that used a genetic test to assess radiation sensitivity of primary tumors and metastases suggests potential for genetic testing to help guide radiation therapy, too.

We know that patients have different clinical responses to radiation, but the way we treat them doesn’t acknowledge that difference. Researchers at the Moffitt Cancer Center and Research Institute in Tampa, Florida, are focusing on integrating genetic measures into radiation oncology so as to begin to understand the mechanisms of how to treat patients more effectively.

So, if we take that example of carpet bombing the disease but apply stereotactic breast biopsy, lumpectomy, and genetic testing to determine what type of drug will not only be tolerated but will also be the best treatment for the patient, and add similar genetic testing to determine radiation efficacy, we will begin to make real personalized progress.

Here’s some even more radical information, however.  Your circadian rhythm can impact the effectiveness of your chemotherapy.  Dr. Kevin Block has found that the actual time of day that the chemo is administered can impact curative rates up to as much as 25 percent more positively.  So, let’s add the following integrative approaches as well:

  • Comprehensive Integrative Assessment for Individualizing Treatment & Care – addressing patient profiles and treatment plans
  • Therapeutic Nutrition Program with Exchange System and Individualizing to Disease, Clinical, Drug and Laboratory Parameters
  • Personalized Physical Care Plan including fitness, manual therapy, acupuncture/acupressure/hyperthermia/cryotherapy
  • Personalized Biobehavioral Care Plan
  • Optimization of Circadian Health

Now we’re talking about personalized cancer care that should be available to everyone, but based on the speed of science compared to the speed of acceptance, we’re still probably years away, and that is my frustration. Science should be translational, and unless or until we can speed up the marriage of science and medicine, many of our loved ones will suffer unnecessarily.

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Starbucks

February 5th, 2016

The other day one of my more cynical friends saw me at a coffee shop, aggressively walked over to my table, and interrupted a very important business meeting. As is typical of our relationship, he threw out as many insults as he possibly could think of in the opening three minute volley of introductions, then he smiled and said, “I read your articles.” To which I replied, “Thanks that means a lot to me.” (I lied.) Then he said, “You know, considering that you typically write about absolutely nothing, you don’t do a bad job.”

In a left-handed complimentary sort of way, that kinda made my day. I felt like Larry David when he described the “Seinfeld” show as, “A show that’s about absolutely nothing.” From nothing sometimes came some great laughs.

Speaking of which, my 8-year-old granddaughter confided in me today. She told me that when I used to say that “I was going to work at Starbucks,” she thought that I was actually a Barista. Then she said, “Poppa, I thought it was really cool that you were getting to work there and drink good coffee.” She admitted that it wasn’t until two years later she figured out I meant I was sitting in Starbucks having meetings and using my computer for work.

It’s amazing to me how places like Starbucks have become home base for so many intinerant workers like me. Not unlike Uber and Airbnb, the new sharing economy allows folks to live a different kind of non-office life. With all of the connectivity available now through the Internet, social media, and cellphones, you can have a desk in your home with no central office anywhere. Hence, when you’re on the road between appointments, places like Starbucks become your office.

The good news is that you don’t have all of the overhead of owning or renting an office building: no expensive signage, and no need to restrict your employees to living in a certain geographic area. The world is literally your oyster. The bad news is that we’re not an overly friendly society, and sometimes you just want to be able to talk to someone at the water cooler.

What it takes to build a non-centralized company is to train yourself to be able to let go of control. You have to hire people that you can trust, self-starters who don’t need constant supervision. Then you set up parameters that are acceptable to you as the head honcho. Once you find that happy zone that allows you to accept the fact that you’re not going to be able to watch everyone at their desk all day, it can work pretty well. And it does, except for the isolation thing for the gregarious ones.

Obviously, the use of these alternative restaurant/coffee shop offices has become so big so fast that some companies have taken steps to limit the overuse of their places. They don’t want you to live there. One place turned the music up so loud that it’s hard to talk on the phone. Another limited access to the Internet during peak times, and others cut back on electric outlets.

So what can be done to help those of us not physically working in an office building? How can we avoid that feeling of isolation? Even a crowded coffee shop, offers little interaction. Here’s my idea: Create a place where people who pay a few extra bucks will get red coffee cups.

Then they have to talk to each other once in a while. Don’t get me wrong, it doesn’t need to happen when you’re in a meeting or tied up in deep thought, but the red cup can be a sign that indicates that you’re social and miss the water cooler. Bam! Talk to me, baby.

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